Marketing paper Essay Example | Topics and Well Written Essays - 250 words

Marketing paper - Essay ExampleNew product development under the brand name Apple, takes creativity, design and technology as the design forces and variables that are accounted for in developing new products. Creativity encompasses ensuring that the product being developed will capture the markets interest. In this pursuit, the product features that lacks in the already available products should be critically considered. This is tailored towards revolutionizing the market setting in terms of consumer expectations.Innovation and technological approach is the product design that stands out relative to what other firms are offering. Innovation treats all aspects of product production, meaning that the factors of production are all effectively have in a way that outperforms substitute products in the market. In other words, innovation is a critical component of new product development. Technological overture is similarly an ongoing process. Keeping at par with technological go along makes it essential that new products be integrated into technological pursuits. When creativity, innovation and technological progress are combined into the development of a new product (Grant 247), the resultant product is highly likely to take the market at a ramp prior to favorable pricing and improved product